PART 1 THE ENTREPRENEURIAL PERSPECTIVE
1. The Entrepreneurial Mind-Set
2. Corporate Entrepreneurship
3. Generating and Exploiting New Entries
PART 2 FROM IDEA TO THE OPPORTUNITY
4. Creativity and the Business Idea
5. Identifying and Analyzing Domestic and International Opportunities
6. Protecting the Idea and Other Legal Issues for the Entrepreneur
PART 3 FROM THE OPPORTUNITY TO THE BUSINESS PLAN
7. The Business Plan: Creating and Starting the Venture
8. The Marketing Plan
9. The Organizational Plan
10. The Financial Plan
PART 4 FROM THE BUSINESS PLAN TO FUNDING THE VENTURE
11. Sources of Capital
12. Informal Risk Capital, Venture Capital, and Going Public
PART 5 FROM FUNDING THE VENTURE TO LAUNCHING, GROWING, AND ENDING THE NEW VENTURE
13. Strategies for Growth and Managing the Implications of Growth
14. Accessing Resources for Growth from External Sources
15. Succession Planning and Strategies for Harvesting and Ending the Venture
PART 6 CASES
